THE USAGE OF POLITENESS STRATEGIES IN ENGLISH BUSINESS COMMUNICATION
Keywords:
conversational strategies, politeness theory, face, politeness strategies, business communication, positive face, negative faceAbstract
This study is devoted to politeness strategies implemented in the discourse of business English. As part of the study, the corpus of precedents was subjected to a comparative analysis, during which their overall pragmatic impact on the interlocutor was revealed. Considerable attention was paid to the statistical analysis of the distribution of the four politeness strategies and their corresponding substrategies in English-speaking business communication. The study contains comparative statistical data illustrating the manifestations of various politeness strategies in modern business English, and provides a description of the most frequent cases of their implementation.
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